So much for Business Insider's sources. Yesterday, Business Insider reported Apple was testing a way to sell cellular service directly to consumers by starting a mobile virtual network operator (MVNO) service of its own.
The theory was that the iPhone could switch between carriers depending on who has the best service at a given location, but the customer would simply be billed by Apple. The company issued a statement denying the report.
“We have not discussed nor do we have any plans to launch an MVNO,” said an Apple spokeswoman in a statement on Tuesday.
It looks like the story was just a rumor, or Apple is trying to throw everyone off track.
The theory was that the iPhone could switch between carriers depending on who has the best service at a given location, but the customer would simply be billed by Apple. The company issued a statement denying the report.
“We have not discussed nor do we have any plans to launch an MVNO,” said an Apple spokeswoman in a statement on Tuesday.
It looks like the story was just a rumor, or Apple is trying to throw everyone off track.